Project details

My New Shoes is an online footwear retailer, focusing primarily on the Crocs brand. The company required an eCommerce website inline with the modern and funky Crocs trend, enabling them to sell their entire range of products securely online.

Web Design and Development - Ecommerce

With a fun and funky approach inline with the Crocs footwear brand, My New Shoes required a design that would express this style in a clear format, easily accessible to the vast target market covering all age ranges. Site administration features include out of stock requests, automated Google product feeds, customer trend tracking, sales reporting to compare weekly/monthly sales and a product feed to two other websites.

Print, Design and Marketing

To convey the fun and funky approach, branding and logo design were required alongside promotional design and print, to ensure My New Shoes stood out in a highly competitive market. Online marketing management on a continuous basis includes Pay Per Click campaign management, Search Engine Optimisation program and eNewsletter marketing.