Online Marketing

So you have your website, but how do people find it?

You could have the best website available, but without careful consideration to your online and offline marketing strategies, it can never achieve its maximum return on investment if your potential customers can't find you as quickly or easily as they should be able to.

We achieve business success through our clients websites by using our carefully developed marketing strategies, working with you to firstly gain an essential understanding of your target audience. We then develop a tailored action plan, to deliver targeted traffic to your site.

Our online marketing programmes include:

• Search Engine Optimisation
• Adwords/Pay Per Click campaigns
• Fully branded newsletter software and additional management options

We are proud to say that we have a fantastic track record with online marketing for our clients. We are not a company who charge a premium fee with promises of instant results, that simply aren't achieveable. We believe in being transparent and explaining how things really work, so that you know you really are getting value for money, and seeing a great return on your investment.

We also go a step further than most, because truly successful online marketing doesn't just stop at the advertising stage - we offer comprehensive advice on how to turn a website visitor into a sale.

We establish your target audience
We begin by looking at your products or services and their place in the market, and then we explain where and how they should be marketed, to get the best return on your advertising investment. We also analyse your website in detail, covering all aspects from whether the aesthetics are correct for your target market, to functionality and usability. We explain how visitors interact with your site, and the potential to improve the experience, ultimately maximising business for you once your marketing starts.

We advise on a tailored budget
As every business is individual, we do not charge a blanket price for your online marketing like so many other companies. After analysing your market, competitors and website, we will discuss our findings with you and advise on an appropriate budget to consider.

We provide regular updates and in-depth statistical reports
We keep you regularly updated to discuss how your online marketing is progressing, and how visitor numbers are increasing accordingly. For Search Engine Optimisation and Pay Per Click campaigns we also provide you with a report on a monthly basis, which includes detailed data and statistics, so that you can view the level of progress for yourself.

We offer advice on areas for website improvement
When you are investing in your website success, it is important to respond to trends and patterns established in your statistics, which relate to how the increased number of visitors are interacting with your website. We can provide you with advice on the best way to respond to these statistics, in order to maximise your success and online marketing investment.